Which Super Bowl ads generated the most online buzz? We list off the winners and losers in terms of search traffic. Hint: little Darth Vader was really effective.
Tag: super bowl ads
Groupon’s Offensive Ads Create Search Surge
Sometimes, perhaps there really is no such thing as bad publicity. Group-buying web startup Groupon, one of the hottest tech companies around, made a splash with three Super Bowl ads that were extremely memorable… because they were extremely offensive. Criticism of Groupon’s ads – which appeared to make fun of the political and social unrest… Continue reading Groupon’s Offensive Ads Create Search Surge