Google Usage Rates Vary Across Browsers

The now ubiquitous phrase “Google it” certainly points to a clear king of the search engine marketplace, but many prefer to do their “Googling” in a variety of browsers to take advantage of certain plugins, privacy features, and other attributes. With this in mind, Chitika Insights looked to measure whether the Web browser a person uses has any impact on the search engine they use.

Google Chrome Adoption Rate Blows Past Firefox

According to Chitika Insights’ live Firefox version tracker, Firefox 14 is achieving strong rates of adoption within the Firefox family following its release on July 17th. Yet, our latest numbers show Google’s Chrome 21, released two weeks after Firefox 14, is already responsible for 75.7% of all Chrome traffic – nearly 9% higher than the adoption rate seen for Firefox 14.