Tag: Blog

The power of bundled software can be an amazing thing – all three major operating systems have a bundled Internet browser, each of which has 73% of their OS’s Internet usage (based on a sample of 163 million US/Canada impressions across the Chitika network in early August). But Bing, the decision engine Microsoft bundles with… Continue reading Chitika Study: Bing Struggling To Win Even IE Users

With the upswing in the number of Linux boxes (thank you netbooks and Dell) and as much interest we have in the search engine market, we at Chitika thought we’d take a look at the search habits of our open-source friends. We compared the OS and search engine data for 163,211,927 searches – a sample… Continue reading Chitika Study: Open Source Users Love Google, Hate Microsoft

Hello Chitika friends and neighbors, we’ve got an exciting announcement to make – we’re giving away five Dell Mini 9 Netbooks to new Chitika | Premium publishers! Here’s the deal – you’re eligible to win one of the netbooks if you: 1 – Sign up for a Chitika | Premium ad account between today (8/17/09)… Continue reading Sign up for Chitika | Premium, Win a Netbook

We at Chitika are quite fond of search engines: since all of our ads serve only to search traffic, they’re our bread and butter in the online world. So with Microsoft’s new Bing decision engine making so much noise, we thought we’d take a closer look at the clickthrough rates of visitors from the three… Continue reading Chitika Analysis: Bing Traffic vs. Google and Yahoo!

Chitika has long been a fan of Dave Taylor, the tech guru behind AskDaveTaylor.com (among other sites).  We’re very proud to introduce him as our first guest writer of the summer on the Chitika blog, answering the question “What numbers should I be tracking on my website?” Enjoy!  “There are two types of people in… Continue reading "It Doesn't Add Up: What Numbers to Track on Your Web Site" by guest writer Dave Taylor

Who’d have thought that Chitika would be tapped as an example of how social media should be done?  Well, after a bit of site SNAFU, which we found out about initially and spoke with affected parties about via Twitter, our efforts have been recognized by social media maven Sharlyn Lauby.  She gave us much love… Continue reading Chitika: Social Media Superstars?

This morning, a commentary I wrote for MediaPost’s Online Media Daily was published. The article is called “Don’t Lose Faith in the Click,” and it should make publishers feel better about monetizing their websites despite overall industry drops in clickthrough rate and pay per click. The Internet has long been the place where advertising models… Continue reading MediaPost Article: Don't Lose Faith In The Click

The MIT Entrepreneurial Forum, one of the more interesting groups of smart people on the East Coast, met Wednesday night to discuss one big question: “Is there still money in the advertising revenue model?”  Our own Jeff Sable, VP of Publisher Sales, was invited to sit on the panel, speak, and answer questions.  Video was… Continue reading Chitika at MIT Enterprise Forum

“Bing!”  That sound is a brand new search engine (sorry, “Decision Engine”) from Microsoft leaping into the fray and making everyone’s life a little more Microsoft-y.  Launched in late May, Bing has started taking searches away from reigning powerhouses Google and Yahoo! – and it works great with Chitika | Premium ads.  As much as… Continue reading Chitika & Bing Getting Along Just Fine

After the release of our new MEGA-Unit: 4x More Clicks/Revenue, thousands of Chitika users got access to a great new revenue increase. This never-before offered size ad unit is ONLY offered by Chitika, and has opened up a new door to revenue solutions for our users. So now if you will, please join me in… Continue reading Chitika MEGA-Unit – New Size Available