Chitika Insights brings you our latest Search Engine Market Share Report, breaking down the distribution of the biggest players in the industry.
Tag: aol
Search Engine Market Share, October 2012 Update
Chitika Insights brings you our latest Search Engine Market Share Report, breaking down the distribution of the biggest players in the industry.
E-mail Marketers: Why Gmail Is Your Best Friend
Email marketers: what email provider sends you the best traffic? According to our data, you should be targeting Gmail users if you want them to convert on your call-to-action. Now seen in two eMarketer studies.
AOL Ad Revenue May Be Down, But User Base Still Valuable
Difficult times are afoot for Aol, with their Q4 advertising earnings 30% lower than last year. However, things aren’t completely gloomy: Aol’s user base is still one of the most valuable on a per-user basis.
July Search Stats – Yahoo! Up, Bing and Google Down
Chitika Research’s July 2010 search engine market share report, including data spanning all of 2010. Of the big three search engines, only Yahoo! saw an increase in their market share, while both Bing and Google saw minor losses. As cited in Business Insider, Search Engine Land, and WebProNews
Search Market Share – Yahoo and Bing Legitimately Up Big
Despite some controversy over Yahoo!’s “gaming” the search market share numbers, according to our traffic data, both Yahoo! and Bing are legitimately growing – and fast – in 2010. As seen in Search Engine Land
Search Market Share – Microhoo Making Headway
Microsoft and Yahoo! are both seeing growth in their share of search traffic sent into the Chitika advertising network. April and May has seen an increase in both search engines’ shares, along with a corresponding decline in Google’s traffic share.
Update: Months Later, Bing Users Still Ad-Crazy
What is the value to a website that runs ads of a single Bing user versus a Google or Yahoo! user? Looking at the ad clickthrough rates of traffic sent by the big 3 search providers, it appears that one Bing user is worth more to a website than one Google user. As seen in TechCrunch, Ars Technica, iMedia Connection, and more.
Clickthrough Rate Analysis: Bing vs. Google vs. Yahoo!
We at Chitika are quite fond of search engines: since all of our ads serve only to search traffic, they’re our bread and butter in the online world. So with Microsoft’s new Bing decision engine making so much noise, we thought we’d take a closer look at the clickthrough rates of visitors from the three… Continue reading Clickthrough Rate Analysis: Bing vs. Google vs. Yahoo!