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Tag: ad click rates

Portrait of a Clicker Part 1: We Do Windows

The first installment of Portrait of a Clicker looks at what operating systems get the best and worst ad click rates, and tells you how you can use this information to improve your site’s usability without hurting ad revenues.

Published March 29, 2011
Categorized as Online Advertising Tagged ad click rates, CTR, Linux, mac os x, online advertising, osx, windows

Tweeters 30% More Likely to Click Ads Than Facebookers

In the Web 2.0 world, Social Media is becoming an ever-increasingly important way to reach out to potential clients and generate traffic. While Facebook is obviously the king of the Social Media jungle, Twitter proves to provide more value per user to the web publisher.

Published March 14, 2011
Categorized as Online Advertising Tagged ad click rates, facebook, social media, twitter

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