Google Usage Rates Vary Across Browsers

The now ubiquitous phrase “Google it” certainly points to a clear king of the search engine marketplace, but many prefer to do their “Googling” in a variety of browsers to take advantage of certain plugins, privacy features, and other attributes. With this in mind, Chitika Insights looked to measure whether the Web browser a person uses has any impact on the search engine they use.

Galaxy S III Users Generate Over 15% of All Samsung Mobile Traffic

The last report published by Chitika Insights showed the Galaxy S III representing 11.23% of all Samsung smartphone Web usage through Aug 6th, 2012. With the phone’s popularity still growing, Chitika Insights conducted another study examining the hundreds of millions of smartphone impressions during the last two weeks, from August 7th, 2012 to August 20th, 2012.

RIM Web Usage Down 25% in the Past Year

A recent report from IDC pegged RIM’s quarterly market share at 4.8% based on sales – the company’s lowest mark in this area since 2009. Meanwhile, Apple’s iOS shipped 16.9% of all phones worldwide. The Chitika Insights team was interested in seeing how these global figures translate to overall Web usage in North America by analyzing the past year of mobile usage statistics.

Google Chrome Adoption Rate Blows Past Firefox

According to Chitika Insights’ live Firefox version tracker, Firefox 14 is achieving strong rates of adoption within the Firefox family following its release on July 17th. Yet, our latest numbers show Google’s Chrome 21, released two weeks after Firefox 14, is already responsible for 75.7% of all Chrome traffic – nearly 9% higher than the adoption rate seen for Firefox 14.

Google Nexus 7 Market Report

Making its debut a little less than a month ago at Google’s I/O Conference, the Nexus 7 was touted as a high-end tablet available in a low price bracket. Google looks to have delivered in that regard, as the Nexus 7 was met with fairly positive reviews and an overwhelming level of consumer demand, which caused the search engine giant to remove the Nexus 7 from its play store over the weekend. Given the spike in consumer demand, Chitika Insights conducted a study into the Nexus 7’s usage.

iOS 6 vs. Android Jelly Bean: Initial Developer Interest Nearly Identical

iOS has traditionally seen a great deal more developer activity and app development than Android, due to the heavier usage patterns of iOS users. However, this has slowly changed, and iOS and Android now nearly split the marketplace in half when it comes to usage share. At Chitika Insights, our team looked to visualize the level of interest between both iOS 6 and Android’s Jelly Bean during the first 24 hours of availability to the developer community