Category: Chitika Mobile

Are We Entering a "Mobile-First" World?

As we approach the new year, marketers and consumers alike are asking the question of whether or not we are entering a “mobile-first” world. For years, data companies have been predicting and measuring the massive shift from desktop to mobile, and with the recent explosion of new (affordable) smartphones and tablets, that shift is happening… Continue reading Are We Entering a "Mobile-First" World?

GM of Chitika's Mobile Division Presents at ISB 2012 in Hyderabad, India [Mobile]

Matt Kojalo, GM of Chitika’s Mobile Advertising division, recently spoke at ISB Digital Summit 2012 , held November 9th and 10th in Hyderabad, India. Conference attendees discussed and explored various business models and how they work across a range of digital companies, digital publishers, advertisers and the intermediaries in the digital media value chain. While… Continue reading GM of Chitika's Mobile Division Presents at ISB 2012 in Hyderabad, India [Mobile]

How Local Businesses Are Seizing Opportunity in the Smartphone Market [Chitika in the News]

Chitika made front page news today in the Worcester Business Journal, where CEO Venkat Kolluri and GM of Chitika’s Mobile Division, Matt Kojalo, were both interviewed on Chitika’s focus shift toward the rapidly-growing mobile ad world. The article, “Growing Smartphone Ecosystem Creates New Jobs, Ventures,” by Matt Pilon, focuses on the businesses in central Mass… Continue reading How Local Businesses Are Seizing Opportunity in the Smartphone Market [Chitika in the News]

Matt Kojalo Appointed as New GM of Mobile Advertising Division

We’re super excited to announce that Matt Kojalo has joined Chitika as the GM of our quickly-growing Mobile Advertising Division. Matt comes to Chitika with over 15 years of experience working with a range of companies – from small startups to national mobile operators and large-scale international advertisers. Prior to joining Chitika, Matt was the… Continue reading Matt Kojalo Appointed as New GM of Mobile Advertising Division

Chitika Pioneering Industry Shift Toward Mobile Ads [In the News]

At Chitika, innovation is something we are able to successfully incorporate into all aspects of our company. You’ve heard about our unique office atmosphere, but it’s important not to forget about who we are – a data analytics company and online ad network. In Sunday’s Worcester Telegram & Gazette, Jon Towne, correspondent, detailed Chitika’s ahead-of-the-curve… Continue reading Chitika Pioneering Industry Shift Toward Mobile Ads [In the News]

Monetize Your Mobile Traffic Today

According to Cisco, mobile data traffic in 2010 was three times the size of the entire global Internet in 2000. What’s more, according to Gartner, mobile advertising is expected to hit $20B by 2015.