After our panel at SMX East revealed Google’s dominance in the mobile search market, we decided to look into the sources of their traffic. The Google App by itself can stand as the 2nd biggest iPhone search engine. As seen in Search Engine Land and ReadWriteWeb. Good information for all those using the new Chitika Mobile Ads.
Author: user
SMX East Presentation: Google Controls 97% of Mobile Search
When looking at the mobile search landscape, there’s not much to see that doesn’t start with a big “G” and reside in Mountain View, CA. Google dominates the market, and among the other engines only Yahoo! owns more than 1% of the market. Originally presented at SMX East 2010.
Come To SMX East, See Research Director Daniel Ruby
Starting Monday October 4th is a huge event in the world of search, Search Marketing Expo East (SMX). Taking place from the 4th through the 6th, SMX East features 60 sessions on search engine marketing topics, with top experts from the industry. This year, I have the privilege of being one of the experts –… Continue reading Come To SMX East, See Research Director Daniel Ruby
Come To SMX East, See Research Director Daniel Ruby
Starting Monday October 4th is a huge event in the world of search, Search Marketing Expo East (SMX). Taking place from the 4th through the 6th, SMX East features 60 sessions on search engine marketing topics, with top experts from the industry. This year, I have the privilege of being one of the experts –… Continue reading Come To SMX East, See Research Director Daniel Ruby
Ad Layout Series: Above The Fold Ads Get 44% Higher CTR
How should ad placement effect the pricing of online advertisements? In the first installment of Chitika Research’s Ad Layout Series, we look at above- vs. below-the-fold ads to see just what the difference is in clickthrough rates.
iPhone and Android OS Breakdown – September
Following up on our look at iOS version distribution in July, we find that iOS 4 has continued to make impressive strides, now accounting for 68% of all iPhone traffic into our network. Seen on Technologizer
Chrome Users More Tech-Forward Than Firefox Users?
Firefox has long held the crown of the tech elite’s browser of choice. However, with the rapid growth of Google’s Chrome, that may no longer be the case – according to new data, Chrome users are six times more likely to seek out and run the beta version of their browser than Firefox users.
Internet Explorer Continues Losing Market Share
August browser share numbers are in. Internet Explorer continues to slide, Google Chrome and Opera are big winners, and Safari loses market share.
Digg Vs. Reddit: The Numbers
Digg vs. Reddit has become a bloody battle since last week’s release of Digg V4. Reddit has taken over the Digg homepage, and traffic has gone from 50/50 Digg/Reddit to a 2 to 1 advantage for Reddit. Seen on Search Engine Watch
Android Users 80% More Valuable Than iPhone Users
Android keeps making gains in smartphone market share, but it’s still a small player when compared to the iPhone. However, advertisers need to pay attention to Google’s mobile OS – its users click on ads significantly more often than iPhone users. As seen on The Wall Street Journal, Barron’s, PC Magazine, and Wired among others