Recently, Mozilla has shifted its release strategy to mimic that of Google Chrome, in the sense that they have reduced the amount of time between updates. Just three months following the release of Firefox 4, Mozilla came out with Firefox 5. Our Insights team was curious to see how this new strategy influenced how quickly… Continue reading A Window Into Mozilla’s New Release Process
Author: user
Search Engines: Market Share Breakdown
Over the past year, a few new search engines have ramped up their efforts to challenge Google’s stranglehold on the search engine market. Bing and Yahoo merged to create a competing force which has been increasingly successful at capturing market share, crossing over 30% of all searches according to a recent ComScore report. Chitika, the… Continue reading Search Engines: Market Share Breakdown
Beginner Tips for Increasing Your Revenue – Part 3: Using Multiple Ads
I hope everyone had a great week! To end my Friday, I’d like to share with you guys a few tips on how to use more than one Chitika ad, as we get a lot of questions on this subject!
Beginner Tips for Increasing Your Revenue – Part 3: Using Multiple Ads
I hope everyone had a great week! To end my Friday, I’d like to share with you guys a few tips on how to use more than one Chitika ad, as we get a lot of questions on this subject!
Beginner Tips for Increasing Your Revenue – Part 2: Ad Customization
Hey guys! Sarah here with some more tips to help you maximize your ad revenue potential. I’m going to start off with another analogy that has to do with houses..
Beginner Tips for Increasing Your Revenue – Part 1: Ad Placement
We all know the realtor’s mantra “location, location, location” when referring to what makes property desirable. It doesn’t matter if you have the biggest, most beautiful house on the block; no one will want to buy it if its next to the dump!
Beginner Tips for Increasing Your Revenue – Part 2: Ad Customization
Hey guys! Sarah here with some more tips to help you maximize your ad revenue potential. I’m going to start off with another analogy that has to do with houses..
Beginner Tips for Increasing Your Revenue – Part 1: Ad Placement
We all know the realtor’s mantra “location, location, location” when referring to what makes property desirable. It doesn’t matter if you have the biggest, most beautiful house on the block; no one will want to buy it if its next to the dump!
Optimal Query Length: Does it Matter?
Advertisers want to maximize conversions (i.e. buying the item that is advertised). The likelihood of conversion depends upon how relevant the advertisement is to the user’s intent. The more clear the intent, the easier it is to deliver an advertisement which will best meet the users need. It would seem that the shorter the users query, the more likely a precisely targeted ad can be selected for the user.
Trends Uncovered in Hourly Mobile Internet Browsing
With the emergence of mobile devices with online capability, the amount of people browsing the internet on their phone has steadily grown as a portion of the overall market. As mobile devices continue to cement their presence in our everyday lives, there is a growing trend amongst consumers to carry out many of their essential actions both online and on the go.