Mountain Lion Adoption Eclipses 10% Mark after First Month

A month ago, Chitika Insights reported that Apple desktops running Mountain Lion (OS X 10.8) generated 3.2% of all Mac-based Web traffic. Since Mountain Lion officially turned one month old last Saturday, Chitika Insights revisited this study to see how quickly Mac users were adopting the latest operating system now that the novelty has begun… Continue reading Mountain Lion Adoption Eclipses 10% Mark after First Month

Mountain Lion Adoption Eclipses 10% Mark after First Month

A month ago, Chitika Insights reported that Apple desktops running Mountain Lion (OS X 10.8) generated 3.2% of all Mac-based Web traffic. Since Mountain Lion officially turned one month old last Saturday, Chitika Insights revisited this study to see how quickly Mac users were adopting the latest operating system now that the novelty has begun to wear.

Google Usage Rates Vary Across Browsers

The now ubiquitous phrase “Google it” certainly points to a clear king of the search engine marketplace, but many prefer to do their “Googling” in a variety of browsers to take advantage of certain plugins, privacy features, and other attributes. With this in mind, Chitika Insights looked to measure whether the Web browser a person… Continue reading Google Usage Rates Vary Across Browsers

Google Usage Rates Vary Across Browsers

The now ubiquitous phrase “Google it” certainly points to a clear king of the search engine marketplace, but many prefer to do their “Googling” in a variety of browsers to take advantage of certain plugins, privacy features, and other attributes. With this in mind, Chitika Insights looked to measure whether the Web browser a person uses has any impact on the search engine they use.

Galaxy S III Users Generate Over 15% of All Samsung Mobile Traffic

The last report published by Chitika Insights showed the Galaxy S III representing 11.23% of all Samsung smartphone Web usage through Aug 6th, 2012. With the phone’s popularity still growing, Chitika Insights conducted another study examining the hundreds of millions of smartphone impressions during the last two weeks, from August 7th, 2012 to August 20th, 2012.

Matt Kojalo Appointed as New GM of Mobile Advertising Division

We’re super excited to announce that Matt Kojalo has joined Chitika as the GM of our quickly-growing Mobile Advertising Division. Matt comes to Chitika with over 15 years of experience working with a range of companies – from small startups to national mobile operators and large-scale international advertisers. Prior to joining Chitika, Matt was the… Continue reading Matt Kojalo Appointed as New GM of Mobile Advertising Division

Published
Categorized as Blog Tagged

Matt Kojalo Appointed as New GM of Mobile Advertising Division

We’re super excited to announce that Matt Kojalo has joined Chitika as the GM of our quickly-growing Mobile Advertising Division. Matt comes to Chitika with over 15 years of experience working with a range of companies – from small startups to national mobile operators and large-scale international advertisers. Prior to joining Chitika, Matt was the… Continue reading Matt Kojalo Appointed as New GM of Mobile Advertising Division

RIM Web Usage Down 25% in the Past Year

A recent report from IDC pegged RIM’s quarterly market share at 4.8% based on sales – the company’s lowest mark in this area since 2009. Meanwhile, Apple’s iOS shipped 16.9% of all phones worldwide. The Chitika Insights team was interested in seeing how these global figures translate to overall Web usage in North America by analyzing the past year of mobile usage statistics.