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In a March 14th, 2013 interview, on the eve of Samsung’s Galaxy S IV launch event, Apple marketing chief Phil Schiller went on the offensive against the Android smartphone ecosystem as part of an interview with the Wall Street Journal. One of the major points Mr. Schiller emphasized was the fragmentation of operating system (OS)… Continue reading Comparison of Apple and Samsung Device Operating System Distribution

Tablets have been one of the most popular pieces of consumer technology during the current decade, especially in regards to North America. Despite this momentum, smartphones have a nearly three year head start on the market, and are now near ubiquitous within North America and other areas around the world. With Apple’s mobile devices being… Continue reading Cumulative Traffic of North American iPads 50% that of iPhones

As the tablet market heats up, Apple’s iPad, the longtime front runner, has begun to experience increased pressure from its Android competitors. A recent report from an analyst at Tech-Thoughts projects 7-inch Android tablets to overtake the iPad in Q1 2013, supplemented by increased demand in emerging markets. In regards to North America, Chitika Insights… Continue reading February Tablet Update: Usage of Android Tablets Again Rises in North America

Back in June, Chitika Insights data pointed to Chromebook Web usage rates in North America being 25% that of PlayStation users, and 1/100th that of Linux users – a small share, particularly for an OS that has been on the market for over a year. However, the holiday season brought with it a renewed marketing… Continue reading While Still Small, Chromebook Share of Internet Traffic Jumps 700% since June 2012

The Samsung Galaxy Note II was released this past fall as a successor to Samsung’s successful Galaxy Note. The unit was carried by all the major U.S. service providers (AT&T, Sprint, T-Mobile and Verizon) and global sales exceeded five million units within two months of release. As the phone is one of the most prominent… Continue reading Samsung Galaxy Note II Traffic Split Nearly Evenly Amongst Major U.S. Carriers

The latest version of Android, Jelly Bean, has introduced new features such as a more powerful camera interface and predictive search tools. The OS itself is compatible with many of the newer Android smartphones that have been released over the past year, enlarging its potential install base. While Google’s own statistics point to global adoption… Continue reading Ice Cream Sandwich, Jelly Bean Users Generate 50% of North American Android Web Traffic

As the result of reports of what Apple described as “an Exchange calendar bug that could result in increased network activity and reduced battery life” for some iOS 6.1 users, the company released its latest update to iOS 6. The newest version, iOS 6.1.2, was launched on February 19th, 2013 – slightly over a week… Continue reading iOS 6.1.2 is the Most Popular Version of iOS Less than One Week Following Launch

Global sales of the Samsung Galaxy S III notably surpassed 20 Million units sold within the first 100 days. The smartphone’s status as a flagship phone, combined with substantial demand for the product and its wide availability, have made it an essential offering for many cellular carriers. Given its position as a market-leading product, Chitika… Continue reading Sprint Subscribers Generate Most Samsung Galaxy S III Traffic in North America