Apple users are still prolific when it comes to tablet Web browsing, while Amazon’s Kindle Fire and Samsung’s Galaxy Tablet families remain in second and third place, respectively. Apple’s iPad usage share increased in May 2013 after a slight dip in April 2013, making its present Web usage share (82.4%) the highest since the beginning… Continue reading May Tablet Update: iPad Usage Share Hits 5-Month High
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Chitika Hits 1B Mobile Ads Per Month on Strength of Guided Search Ads
Chitika’s enhanced mobile search experience draws new partners, including Yahoo! and Mocean Mobile.
iOS 7 Beta Adoption Accelerates Rapidly Past Previous Highs
iOS 7 and its “flat” design is now in beta and developers are responding. As expected, within the Chitika network there was an exponential increase in Web traffic from iOS 7-enabled devices after the release of the beta version. Notably however, the number of impressions generated by iOS 7 beta users over our network has… Continue reading iOS 7 Beta Adoption Accelerates Rapidly Past Previous Highs
5 Ways RTB is Changing Digital Advertising Forever
Five ways Real Time Bidding is changing Digital Advertising forever. RTB seems to be delivering and, at the same time, changing the digital advertising economy. Mike Ouelette, Chitika’s Head of RTB, tells you how.
Hour-by-Hour Analysis: North American Android and iOS Web Usage
Our latest study quantifies the daily browsing behavior of iOS & Android users. As many past Chitika Insights studies have reported, within North America, iOS is, and has always been the more popular of the two in terms of Web traffic volume, but how does this translate to the hours of the day?
Apple CEO Tim Cook Validates Chitika Data in WWDC Keynote
Chitika statistics match those included in address to Apple developers at WWDC 2013. Apple’s inclusion of these measurements underscores the value of usage figures in today’s computing environment.
The Value of Google Result Positioning
An analysis: How are clicks from Google impacted by Google result rank? Being the top Google result for a key word or phrase is often seen as a tremendous achievement, but maintaining that spot isn’t easy. Since Chitika Insights’ last report about the value of Google result positioning, the site’s search algorithm has changed hundreds… Continue reading The Value of Google Result Positioning
Make More Money With Chitika's Referral Program! [3 Tips]
Revenue generating tips to boost your summer earnings. It can be hard to sit down and commit to taking the extra steps to earn more money online. Luckily, with Chitika’s Referral Program (and our special June Promotion) you barely have to put any effort into boosting your revenue!
Before WWDC, iOS 6 Dominates iPhone and iPad
Back in March, the Chitika Insights team reported that iOS 6 users were generating 83.1% of all iOS traffic in North America. With iOS 7 set to be at least partially unveiled at next week’s Apple Worldwide Developer Conference (WWDC), we revisited overall iOS distribution through an analysis of millions of online ad impressions generated… Continue reading Before WWDC, iOS 6 Dominates iPhone and iPad
Join us for a LIVE Webinar on Ad Optimization this Thursday!
Chitika is hosting its first-ever LIVE Webinar this Thursday at 1pm EST. Principal Solutions Architect Bill Huertas and Senior Account Manager Ian Bouchard will be hosting the webinar, ready to answer your most pressing questions and to help you become an ad optimization expert yourself!