Who’d have thought that Chitika would be tapped as an example of how social media should be done? Well, after a bit of site SNAFU, which we found out about initially and spoke with affected parties about via Twitter, our efforts have been recognized by social media maven Sharlyn Lauby. She gave us much love in her latest Mashable social media how-to, “5 Steps for Successful Social Media Damage Control,” which, aside from featuring @Chitika, is an excellent resource for anyone who does corporate social media work. Enjoy the article, and make sure to keep up with Sharlyn’s writing on Mashable and her personal blog.