Yes, you heard that right: a recent Chitika Insights study finds that Miami has the highest online ad revenue, well above New York City and Los Angeles. Despite having the largest regional economy in the U.S., New York City remains distinctly average when it comes to monetizing local online ads. Advertisers and search firms take note: concentrate your local search money towards Miami and Phoenix.
Last week, Chitika Insights investigated the top three most frequent local searches by city. This week, we’ve gone a step further to help firms allocate their online resources with more success. According to ad revenue generated from online searches, this study categorized eight of the largest U.S cities, using the academic grading system. The results are quite stark because there is no break down according to industry concentration in or size of the cities. Further research into what distinguishes cities like Miami and Phoenix as online money spinners will prove beneficial to the private sectors in America.
In these trying economic times, tracking the most profitable cities to advertise will get firms more bang for their buck. In short, Miami and Phoenix are the local search hotspots, so spend wisely on local advertising.
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