By: Karla Escolas
Now that the Chitika Related Product Unit (RPU) is available to all Chitika publishers you may be asking yourself “Can I use the RPU with other Chitika ad units on my pages?”
The answer is yes; we actually encourage this because many of our Premium Publishers (who have been using the RPU for over a year now) have seen their revenue increase when they combine the RPU with other ad units like Chitika | eMiniMalls.
Publishers are finding that placing an eMiniMalls unit followed by the RPU actually work great together. Chitika publishers have also found that once they blended their RPU ad unit to match the look, color or fonts used on their website, it performed much better than non-customized RPUs. The RPU can be customized to match the EXACT look and feel of your site by modifying the RPU CSS.